Why We Buy: The Science of Shopping by Paco Underhill

Underhill, whose clients include McDonald's, Starbucks, Estee Lauder, and Blockbuster, stocks Why We Buy with a wealth of retail insights, showing how men are beginning to shop like women, and how women have changed the way supermarkets are laid out. He also looks to the future, projecting massive retail opportunities with an aging baby-boom population and predicting how online retailing will affect shopping malls. This lighthearted look at shopping is highly recommended to anyone who buys or sells.

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Selling Retail by John F. Lawhon

John F. Lawhon has tapped into the meat of sales. The opportunity to create enormous amount of income is at the tip of the readers hand. He has mapped out a direct line to financial stability all one needs to do is follow the map. Readers, I have personally taken a retail furniture store from 30,000+/per month to 65,000-75,000/per month in less than a year by following his guide lines. There is so much information in this book it must be read continuously. This one book alone will make you money.

Start and Run a Profitable Retail Business
 by Jim Dion & Ted Topping

Start and Run a Profitable Retail Business is not a typical start-up book. It does not try to cajole or charm you into the business of retailing. The writers do not wear pink glasses or try to "sell" retailing to you. Both writers know too much about retailing today to try these tactics. The book forces the reader through even the most unappealing parts of retailing - inventory control, cash flow and so on.